What can a Virtual Assistant do for you? Here’s the list of services.

Technology Setup Services

• Setting up a text message that triggers when someone makes a purchase on your website
• Purchasing, setting up, and backing up cell phones, laptops, and desktops
• Selecting and setting up client database using CRM (Customer Relationship Management software)
• Researching new apps and software when a change is needed
• Setting up and organizing cloud-based file sharing
• Training employees on new software
• Purchasing web domains (URLs)
• Ordering NFC dot or card for tap-to-transfer of contact info
• Finding and setting up Zapier integrations to improve your information flow

General V.A. Services

• Documenting your companies Standard Operating Procedures in a system like Notion
• Asking clients for testimonials on LinkedIn, Yelp, Google, Shopify, Amazon, etc.
• Reserving business name accounts on social media channels, to be sure no one else does
• Setting up Google analytics accounts 
• Updating/monitoring software subscriptions 
• Setting up email auto-responders 
• Setting up automated appointment scheduling and linking calendar availability to company website
• Ordering company merch for employees or trade shows
• Researching and registering for conferences
• Travel planning
• Preparing for conferences and trade shows
• Ordering supplies and snacks for the office
• Designing and setting up attractive email signatures, with a click-to-call link for mobile users
• Designing, sending, and summarizing customer surveys
• Creating and updating spreadsheets for tracking business metrics 
• Managing and maintaining client database
• Posting jobs and doing a first-pass on applicant resumes
• Onboarding new employees (Zoom, Slack, Google Workspace, etc)
• Onboarding new clients

Author Services

• BookFunnel setup and updates
• Using my Publisher Rocket account to help optimize Amazon pages and ads
• Setting up social media accounts and profiles: Instagram, TikTok, Facebook Page, LinkedIn, YouTube, Twitter, and Pinterest
• Liaising with editors, cover artists, marketers, reviewers, etc…and managing projects as needed
• Creating social media content: ideas and graphics
• Set up Goodreads author page, and Goodreads giveaways
• Posting social media content in proper sizes and formats for all platforms
• Creating Amazon affiliate link, so you get paid for other purchases people make after using your personalized buy link
• Updating website and setting up SEO best practices
• Adding email signup forms (with or without a freebie incentive to sign up) and syncing those to your email marketing platform (like MailChimp, Flodesk, Constant Contact, ConvertKit, Klaviyo or MailerLite)
• Creating landing pages for email signups with your freebie
• Advising on best practices for marketing
• Working with review services as needed: including Kirkus and NetGalley
• Applying for book festivals
• Researching local bookstores for signing events
• Developing and placing paid ads
• Researching book topics
• Executing your publisher’s or vendor’s marketing plan
• Early reading of your manuscript draft
• Researching literary agent manuscript wishlists
• Email newsletter creation and list management. Welcome flows. Sales funnels.

Communication and Presentation Services

• Email marketing strategy. Writing, formatting and/or sending email newsletters and other marketing emails. We are MailChimp Certified and a MailChimp Partner. We’re also effective with Kajabi, Flodesk and Constant Contact.
• Advising about email list management. (CAN-SPAM act fines can cost you up to $46,517 per email.)
• Advanced email marketing audience segmenting, A/B subject line testing, content testing, and optimal send time implementation, for maximum email opens and click-throughs
• Copywriting for websites, slide decks, blogs, landing pages, social media marketing, and speaking engagements
• Proofreading, fact-checking, and editing
• Creating or editing presentation templates in PowerPoint, Canva Pro, Google Slides or Keynote (PowerPoint certified)
• Uploading and formatting blog posts including links and images
• Repurposing content: adjusting material for multiple channels to get 5+ posts from one idea
• Creating PDFs, workbooks, transcripts for classes, workshops, or podcasts  
• Creating graphics and Infographics
• Searching for and/or editing photos used in social media 
• Answering inquiries from website contact forms 
• Managing social media strategy, creation, and scheduling
• Sending postcards and buying mailing lists
• Creating and marketing lead magnets
• Transcribing videos
• Creating slide decks and carousels
• Public speaking support: itinerary confirmations, rider reminders, sizzle reels

Product Promotion and E-commerce

• Shopify setup and updates
• Designing and ordering physical products to sell on your website 
• Posting articles, special products, and special events to blog and social media accounts
• Submitting physical product information to the relevant journalists, where appropriate
• Connecting e-commerce store to email management software, to track conversions via email marketing
• Setting up browse abandonment email, abandoned cart email, please-review email, cross and -upsell emails, and nurturing a list.

Websites and Blog Services

• Searching for domains, searching for similar names on social media, and purchasing domains
• Reviewing website pages and looking for broken links and outdated info 
• Managing and updating WordPress, Squarespace, or Wix websites. We are a Squarespace Circle member. We also participate in a monthly Squarespace Mastermind.
• Managing and answering blog comments
• Using ADA compliance checker tools (to help meet federal accessibility requirements and avoid large fines)
• Reviewing and critique current website for improvements 
• Adding internal linking to website, to improve Search Engine Optimization (SEO)
• Looking for ways to speed up website (saving just milliseconds can improve bounce rates)
• Training sales team 
• Testing current sales systems and automations
• Secret shopping via phone or online chat

Search Engine Optimization (SEO) Services

• Setting up SSL certificates (site should say https, not http on all pages, so Google doesn’t delist or de-prioritize the site on search results pages)
• Researching keywords
• Creating blog posting schedules 
• Categorizing blog posts
• Using tools like Yoast or RankMath to optimize your site
• Loading blog posts into a social media scheduler 
• Creating/researching interesting topics and images for blog posts 
• Updating and optimize alt description for images
• Finding popular blog posts in various niches and generate post headlines 
• Confirming if site has been indexed by Google
• Scanning the top three media request sources daily, for free press opportunities with backlinks to your site

Facebook Services

• Setting up a business Page
• Clicking “like” when anyone responds favorably to client posts, and interacting with followers and commentors
• Posting relevant comments on others’ posts, to increase authority and visibility on target hashtags
• Creating Facebook banner art
• Uploading videos to business pages 
• Creating graphical and video posts
• Writing posts 
• Scheduling updates and posts on Pages
• Administering Facebook Groups: approve membership requests, remove troublesome members, moderate comments, write posts, write guides, pin featured updates

Twitter Services

• Scheduling tweets
• Posting relevant comments on others’ posts, to increase authority and visibility on target hashtags
• Creating graphic quotes and tips to tweet
• Changing banner to reflect current promotions 
• Updating link in bio to reflect current promotions 
• Pinning tweet to feature current promotion

TikTok Services

• Post videos with appropriate covers, captions and keywords

Instagram Services

• Setting up a business page
• Posting images daily 
• Posting relevant comments on others’ posts, to increase authority and visibility on target hashtags
• Interacting with new followers
• Creating quotes and tips graphics
• Using LinkTree or similar for conversions
• Researching optimal hashtags

Pinterest Services

• Posting images
• Creating quotes and tips graphics
• Interacting with followers
• Designing and posting Rich Pins on Pinterest for your blog and podcast
• Creating boards to organize content

LinkedIn Services

• Setting up a business page
• Interacting with followers 
• Posting relevant comments on others’ posts, to increase authority and visibility on target hashtags 
• Reporting on how your LinkedIn business page is performing as compared to the competition
• Posting articles, regular posts, videos, and carousels

YouTube Services

• Set up watermark and branding
• Post videos with appropriate covers, captions and keywords
• Create and organize channels and featured video

Threads Services

• Post graphics and videos with appropriate captions and keywords

Podcasts, Vlogs, and Livecast Services

• Researching podcast names 
• Researching topics 
• Researching guests and their potential reach
• Marketing via email and social platforms to increase reach and visibility
• Following up with guests: sending thank you note and/or gift, providing them show link, and any relevant marketing materials so they can promote the episode themselves on their social media, requesting backlinks
• Preparing guest bios, interviewer questions and listener questions
• Scheduling guests
• Finding sound bites for audiograms and marketing messages for social content posts
• Creating script and interview prompts
• Writing show notes
• Writing description of each episode