What’s new in small business! 

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If you’re vacationing soon, I’ve collected some fun out-of-office messages for you to choose from|

  • The bad news is that I’m out of office. The good news is that I’m out of office.
  • Thank you for your email. You have been added to an an automated email queue. You are number 329. Estimates response time is 19 days. Thank you for your patience.
  • I am Out of the Office. Please leave your Name, Social Security Card Number and your Credit Card Number, so I can continue enjoying my vacation.
  • Or Outhorse-Your-Email, and let the horses of Iceland respond.

Threads is Coming to Metricool by the End of June

I’m excited to announce that Threads is allowing Metricool to do automated scheduling by the end of June! Threads is the Twitter/X knock-off from Meta/Facebook. It has over 150 million monthly active users. This new application programming interface (API) will allow us to get greater reach in social media content. Automation for the win! If you use Metricool (or any scheduler), open a Threads account now, if you haven’t already done so.

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Improving Email Engagement on Mobile vs. Desktop


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Did you know that people who read emails on their cell phones click on links and buttons far less often than desktop users? To combat this, I often opt for buttons over links in my emails. It’s a small tweak that can make a big difference in your email click-through rates.


Personalizing Subject Lines for Better Open Rates

Personalizing your email subject lines can significantly increase your open rates. According to Mailchimp’s recent study of over 24 Billion emails, using both first and last names in a subject line has the largest positive impact on open rates. For instance, a subject line like “TED2024: Invitation to Register for Karen Zachary” can grab attention and encourage opens.

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Thing I’m Loving Right Now:
Logitech MX Master 3S Mouse

It’s been a game-changer for me! It has five buttons, a top roller, and a thumb roller. It’s also really comfortable to use for long hours at the computer because it’s tall, like your palm’s natural resting shape. If that makes sense. I also like that I only have to charge my mouse once a month. And it’s available online for less than $100.